Read Now!
Lead Marvels Expands Its Digital Resource Library Platform with Three Key Association Partnerships
Lead Marvels Resource Library
Our passion is helping organizations grow. If you’re a professional association looking for ways to increase member value and engagement, while growing non-dues revenue, we’ve got you covered. If you’re an advertiser interested in learning how to grow your business with a steady stream of intent-based leads filtered to match your ideal customer profile, you’re in the right place.
Explore our library of articles, white papers, including our Association Executive Guide Series, case studies, videos, and infographics, all created with one goal in mind — to help you thrive.
Search by Keyword
Results: (76)
Press Release
Lead Marvels Expands Its Digital Resource Library Platform with Three Key Association Partnerships
The company has licensed its platform under its SaaS model to boost content management capabilities and revenue opportunities for its association partners.
Article
7 Essential Qualities Associations Should Look for in a Non-Dues Revenue Partner
What traits should associations look for in a non-dues revenue partner? We’ve outlined the critical qualities your next non-dues revenue partner must possess to ensure alignment with your association's values and goals. Dive into insights that could redefine your financial strategy and enhance member satisfaction.
White Paper
What Your Sponsors Want and How to Optimize for It
In this latest installment of our Association Executive Guide Series, learn how your sponsors’ marketing objectives are changing and how you can optimize your sponsorship programs to meet sponsors’ evolving needs.
Article
How 5 Associations Approach Sponsored Content to Generate Revenue and Member Engagement
Sponsored content can be a significant revenue generator for associations, but many aren’t sure how to scale their existing program or even how to get started. We spoke with leaders from five associations who share how they’re approaching sponsored content in a way that not only grows non-dues revenue, but also adds value to members and aligns with their organizational mission.
Press Release
Lead Marvels Offers Associations Unique Licensing Opportunity for Its Online Resource Library
The company unveils SaaS Licensing for its interactive platform, boosting association content management and revenue opportunities.
Article
3 Reasons Why Your Sponsors Love Sponsored Content
It’s true, sponsors love sponsored content. These three motives are just the beginning of the value they derive from investing in it. But what do associations get out of the deal? Find out why sponsored content should be at the top of your list for strategies to generate non-dues revenue — and how to build a scalable program that also offers value for your members.
Article
How to Scale Sponsored Content to Build a Recurring Non-Dues Revenue Stream
By curating content that aligns with both their members' interests and their sponsors' goals, associations can create a mutually beneficial ecosystem. When associations ensure that sponsored content maintains the quality and relevance expected by their members to preserve trust and engagement, it can generate non-dues revenue. Here’s how to do it at scale.
Case Study
How NAEA is Winning the Battle for Member Attention While Boosting Non-Dues Revenue
The ability to deliver timely educational information that rises above the noise is central to an association’s value proposition. Learn how the National Association of Enrolled Agents uses its online Resource Library with real-time data analytics to zero in on content that connects — and a recurring monthly stream of non-dues revenue along the way.
Article
