How the Association of Corporate Counsel Generated $1 Million in Non-Dues Revenue
The Association of Corporate Counsel (ACC) was hearing a common refrain among its sponsors and advertisers and needed to find a new solution, more aligned with its partners’ business needs.
When the Association of Corporate Counsel (ACC) was exploring new ways to meet their sponsors’ needs, they found a solution that:
Provided their members with more than 140 new resources targeted to their professional needs.
Deepened member engagement and loyalty.
Generated nearly $1 million in non-dues revenue.
Required no investment in new technology or staff and only took a few minutes each week to manage a dependable stream of recurring income.